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14/03/2009

Evan Davis talks to marketing chief Sir Martin Sorrell; Guy Laurence, CEO of Vodafone UK; and Richard Brown of Eurostar about the the advertising industry.

Advertising seems to be everywhere these days, but with new technology on the march and the global economy facing a recession, has the ad industry had its day? Evan Davis talks to marketing chief Sir Martin Sorrell; Guy Laurence, chief executive of Vodafone UK; and Richard Brown of Eurostar. They discuss hindsight - what have they learned from past mistakes that is of any use to them now?

24 minutes

Last on

Mon 16 Mar 2009 20:30
91热爆 Radio 4

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07/03/2009

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21/03/2009

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Broadcasts

  • Sat 14 Mar 2009 17:30
    91热爆 Radio 4
  • Sat 14 Mar 2009 22:06
    91热爆 World Service Online
  • Sun 15 Mar 2009 19:06
    91热爆 World Service Online
  • Mon 16 Mar 2009 20:30
    91热爆 Radio 4

Podcast

  • The Bottom Line

    The definitive business podcast from the 91热爆. Hosted by Evan Davis.