Alma
With her neon-fluorescent hair and a weakness for leather jackets, Alma cuts a striking swathe through pop music.
Raised in Helsinki and Lapland, she’s established herself as a purveyor of razor-edged pop songs.
Earlier this year, she hit the Top 20 with Chasing Highs.
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Alma's journey to the Sound of 2018 Longlist
In Alma’s own words and pictures, a personal glimpse into her path to the 91热爆 Music Sound of 2018 Longlist...
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"This is me and my twin sister Anna when we were 2 years old, she’s been by my side from the very beginning."
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"This is me when I chill! I’m in the Finnish countryside whenever I have time. It’s very therapeutic for me to spend time there especially in a sauna."
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"Anna and I having a moment before going on stage. I couldn’t do all this without her."
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"My best show ever so far, Flow Festival 2017 in Helsinki, Finland… home crowd! My friends and family were there… EVERYONE! This was an emotional day."
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"This pic is from Tove Lo’s birthday party in LA recently. It was such a fun night! We went to see Charli XCX and Halsey at The Forum and then took a limo with all our friends to the party via a burger on the way. SO GOOD."