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National 5

Creating a design briefDesign considerations

Designers use a brief to give them guidance and focus. A brief helps define the design problem and gives details on important considerations and constraints.

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Design considerations

Student design brief and pattern experiments for a jewellery project — Figure caption,
A jewellery or fashion brief could include aesthetic considerations such as pattern and colour

Once you have decided on a basic design problem you should expand on it to create your brief.

To do this, identify key considerations for your brief. These can be:

aesthetic considerations - these relate to the appearance of your design
functional considerations- these relate to the purpose of your design
market considerations - these relate to who your design is for and how you will get it to them

Aesthetic considerations

relates to the appearance of your design and its .

Consider the appearance of the design you want to create and how this might be achieved.

It can be useful to split your decision-making about aesthetics into four key areas:

Style - What design movements or eras might inspire the appearance of your design?
Visual elements - What qualities of line, colour, shape, form, tone, pattern or texture are most important?
Materials, techniques and finishes - How will these affect the look and feel of your design?
Sources of inspiration - Are there natural, artistic, social or cultural influences you want to reflect?

Aesthetic considerations. What should the style be? Materials, techniques and finishes. What visual elements are most important? Sources of inspiration.

Functional considerations

Deciding on a design problem

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