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Facebook owner Meta is launching its new app to rival Twitter and says it will go live later this week.

The app, which is called Threads and is available for pre-order on the Apple App Store, will be linked to Instagram.

The move is the latest in a rivalry between Meta boss Mark Zuckerberg and Twitter owner Elon Musk.

(Picture: ANKARA, TURKIYE - JULY 04: The logo of Threads is displayed on a mobile phone screen in front of a computer screen displaying the logo of Twitter in Ankara, Turkiye on July 04, 2023.Picture Credit: Getty Images).