Selling Sleep
Trouble sleeping? There's a whole new industry for that. David Baker investigates the billion-pound business sector dedicated to improving our 40 winks.
From innovative mattresses to personal sleep consultants, business is moving in on our nights under the covers. The sector is booming, thanks to a new understanding of the importance of sleep, with annual sales in the billions of dollars. And it鈥檚 not only our homes that businesses are targeting. In the workplace, managers are becoming more aware of the sleep needs of their teams and some are even installing pods to allow their employees to have a nap on the job.
David Baker looks at the products and services on offer and finds out how we can separate the science from the snake oil.
Presenter: David Baker
Producer: Smita Patel
Editor: Penny Murphy
Picture Credit: Getty
Last on
More episodes
Previous
Broadcasts
- Sat 2 Feb 2019 08:32GMT91热爆 World Service except East and Southern Africa
- Sun 3 Feb 2019 01:32GMT91热爆 World Service
- Sun 3 Feb 2019 19:32GMT91热爆 World Service
Advice For Entrepreneurs
What is the one piece of advice successful global entrepreneurs would offer?
Download this programme
Subscribe to this programme or download individual episodes.