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Can Nigeria’s youth revive weaving traditions?

“As an artist your art needs to be able to feed you and your family. And I think slowly but surely, we can draw young people closer and just make weaving cool again.â€

Today on the podcast we meet a young Nigerian who’s made it her mission to revive the tradition of weaving – especially for women.
Florentina Agu, the founder of luxury brand Hertunba, blends modern fashion with vibrant traditional Nigerian textiles, hoping to inspire more women and young people to consider making their livelihoods from this ancient craft.

Between the 1970s and 1990s, Nigeria’s textile sector enjoyed its golden years, but in recent years the industry has declined due to economic challenges and restrictive government policies.

Textile weaving has been integral to Nigerian culture since pre-historic times, reflecting heritage, identity, and storytelling.
In this episode, we journey through history, exploring the rich symbolism of Nigerian fabrics, learning more about hand-weaving techniques, and discussing how to keep these textile traditions alive for future generations.

Presenter: Alan @kasujja
Guest: The_florentyna (instagram)

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Available now

18 minutes

Podcast