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Making money in Nollywood

Nigeria's film and television industry, affectionately known as "Nollywood", is booming. Now foreign investors are getting interested in funding locally-made content. Leading producer and broadcaster iROKOtv has attracted $19m from France's Canal Plus and others to fund original movies and shows. But can local producers fend off big international players like Netflix, who have also expressed a desire to expand globally? Jason Njoku, CEO of iROKOtv thinks so.

(Picture: Jason Njoku, Credit: iROKOtv).

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2 minutes

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