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Noel Edmonds says 91热爆 is "sleepwalking towards disaster"
Noel Edmonds, who now presents Channel 4's Deal Or No Deal, tells Richard Bacon why he wants to buy the 91热爆.
The former 91热爆 presenter claims the corporation is "sleepwalking towards disaster" and isn't relevant to the internet age. He says his idea is supported by a consortium of wealthy investors, nicknamed Project Reith after the Corporation's first director.
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