The Why Factor Episodes Available now
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Why do people risk death in pursuit of adventure?
Why do we choose to do things that could kill us?
Why is it so hard to get people to pay tax?
Attitudes to tax are determined by some surprising factors.
Confidence: How it can help us
How confidence can motivate us and help us live up to our potential
Confidence: Why it misleads us
There is little overlap between how good people think they are and how good they are
Why do we find it hard to cut our losses?
When we know we鈥檙e in a hole, why do we find it so hard to stop digging?
Emotional labour
Why should we value emotional labour?
Why is climate change so politicised?
People on the left are more likely to accept climate change than those on the right.
Separating the art from the artist
Why does what we know about an artist affect how we see their work?
Cinderella
Why is Cinderella such a universal story?
Why do stories matter?
How stories help us connect, teach us empathy, and set the rules of society
