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The team of hustlers - Alexis Conran, Paul Wilson and Jessica Clement - appear as they have never been seen before. After exposing hundreds of scams for the public, the hustlers have come up with new ways of keeping their identity secret by assembling a range of cunning disguises and characters which they use to keep on exposing daring cons and scams.

And that's not the only change - in each episode Alex, Jess and Paul take a well-known personality and put them into the shoes of a hustler. They are given the inside track, learn the harsh realities of just how Britain's shameless confidence tricksters set out to con people, and help to warn the public what to watch out for.

One innocent-seeming text leads to the hustlers driving away in a man's pride and joy. Lucy Pinder pulls a stunt right under someone's nose in the celebrity hustle, and a man's hangover comes early when his night out is ruined by a surprise bar bill.