91Èȱ¬

91Èȱ¬ Three explores what life is like for young parents in the UK in a new season of programmes.

On air from Tuesday 12 April, Bringing Up Britain features a collection of enlightening factual programming from the frontline of parenthood, providing audiences with a window into the complex and varied lives of young parents, and the many issues they are faced with in today's society.

Harry Lansdown, Acting Controller 91Èȱ¬ Three, said: "The story of factual programming on the channel is an incredibly successful one, it is going from strength to strength with a significant increase in audiences over the last two years. 91Èȱ¬ Three has a unique role in public service television and I hope that Bringing Up Britain will not only paint an intimate picture of the stresses, dilemmas and joys of parenting in Britain today on TV – but thanks to the collaboration with 91Èȱ¬ Learning we also have a full multiplatform offering available for audiences."

The season features a wide range of new and original programming that, in different ways, paint an intimate picture of childhood – from the emotional stories of Jono (What If My Baby Is Born Like Me?) and Steven (Gatwick Baby: Abandoned At Birth) to practical advice and debate programming like Fast Food Baby and Cherry Healey Investigates – Is Breast Best?

Two thousand babies are born everyday in the UK and soon-to-be parents up and down the country are learning to cope with the biggest challenge of their lives.

Helping them to understand the stark realities of their new-found situations, and reassuring them that they aren't alone, 91Èȱ¬ Three is building on the success of previous collaborations with 91Èȱ¬ Learning who are producing a series of short videos featuring young parents sharing practical, peer-to-peer tips and advice.

91Èȱ¬ Three's Bringing Up Britain is on TV and online at .

Factual on 91Èȱ¬ Three

91Èȱ¬ Three has a unique role to play in public service television. It is the only youth-focused channel with a regular commitment to news, current affairs and serious documentaries.

There is a strong appetite for factual programming on 91Èȱ¬ Three from its audience and success stories like The Adult Season (2009, 2010) have helped the channel continue to be the most-watched digital channel for the hours it broadcasts.

The Adult Season 2010 gave the channel four of its five best weeks ever in terms of share amongst 16-34 year olds, peaking with a 6% share in the week of the 26 July – the channel's best weekly share ever.

Small Teen, Big World – part of the Adult season 2010 – is the most watched documentary ever on 91Èȱ¬ Three with an audience of 1.2 million for its first transmission. The show followed the lives of Jazz, a teenager with an undiagnosed form of dwarfism and her mum, Bev, who has the same condition.

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