Audience Information Pack, January - March 2011
Post categories: audiences
| 11:07 UK time, Thursday, 7 July 2011
David Jacobs warms up the audience for Juke Box Jury,1964
This morning, the 91Èȱ¬ published its first Audience Information Pack, and Head of Audiences James HoldenÌýwrote about sharing the 91Èȱ¬'s audience informationÌýat the About the 91Èȱ¬ blog:
In December 2010 the 91Èȱ¬ published its new strategy Putting Quality First and in this new strategy, the 91Èȱ¬ Trust pledged to set new standards of openness and transparency for the 91Èȱ¬ ...
The information measures the quality, distinctiveness, and reach of all the 91Èȱ¬'s services from January to March. It tells us, for example, that 91Èȱ¬ Online and 91Èȱ¬ Mobile (scoring Appreciation Indices of 81.4 and 81.0) were as appreciated as 91Èȱ¬ TV and Radio (AIs of 82 and 80).
You can read James Holden's post, "Measuring quality and reach at the 91Èȱ¬", comment, and at the About the 91Èȱ¬ blog.
Ian McDonald is the Content Producer for the 91Èȱ¬ Internet Blog
Comment number 1.
At 8th Sep 2011, tommytumtum wrote:I am happy to see whenever quality is put first. Passion and desire to provide value will always result in great success.
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