03ÌýThe Tracks Matter Image is vitally important but without some heavy tracks to back it up, getting success is going to be much harder.
"There is a school of thought we share at Hall Or Nothing, most things are fixable - the music isn't."
Lewis Jamieson
Hall or Nothing
PRs shape an artist's image and can do big tings in this department but they can't help you if your music isn't doing it.
It's vital that you are able to perform your tracks live because the PR is going to be based around release dates, PAs, getting people to come to your gigs and getting good reviews.
If you don't have a strong stage act this will be much more difficult to achieve.