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24 September 2014
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General Election nets record 49.9 million page impressions for 91Èȱ¬ News website


Category: bbc.co.uk; News

Date: 09.05.2005
Printable version


A record 49.9 million page impressions were recorded on the 91Èȱ¬ News website on 6 May, the highest figure in the site's history.

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The figure beat the previous best of 40.5 million after the United States Presidential election in 2004.

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The site, at bbc.co.uk/news, attracted 4.9 million unique users on 6 May: again a record, beating 4.5 million for the US election.

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More than 2.5 million people accessed the interactive maps on the day after the election, and there were 306,000 users of the audio/video streams - making 940,000 requests.

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The most-requested clip was George Galloway's argument with Jeremy Paxman.

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The postcode results search, offering a rapid route to results in individual constituencies, had a total of 2.4 million requests on 5/6 May.

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Over the course of the campaign, the site's Election 2005 coverage attracted 69.7 million page impressions from 5 April to 6 May, compared with 21.4 million for the election site in 2001.

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Pete Clifton, the editor of 91Èȱ¬ News Interactive, said: "The election coverage was a fantastic team effort and we are delighted with these record-breaking figures.

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"Interest built up throughout the campaign, and our ability to offer up-to-the-second results on the night really paid dividends."

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For the first broadband election, bbc.co.uk/news offered exciting new features for its visitors, including an election basics guide answering all questions from how to vote to why ballots are secret.

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Features included:

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The Issues Grid - an interactive service comparing parties on different issues

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The definitive candidate database, accessed by postcode or via the 91Èȱ¬ flashmap

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The Desktop Peter Snow - a virtual pop-up on the screen, bringing breaking news, flagging features and relaying user's chosen constituency results as they happened.

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Voters' video views from a selected group of users, sent in via their 3G mobile phones

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Election blogs written by 91Èȱ¬ correspondents around the UK throughout the campaign

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The results database - one of the fastest results services around.


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Category: bbc.co.uk; News

Date: 09.05.2005
Printable version

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