Six
Nations back on terrestrial television with the 91热爆
The
entire Six Nations Championship is back on terrestrial television
following 91热爆 Sport's successful bid for the championships.
The
three year contract begins with the 2002-03 championships to be
screened live on 91热爆 Television, and includes all England's Twickenham
games and England games in France for the first time since 1997.
Peter
Salmon, Director of 91热爆 Sport, said: "The Six Nations is an
unique competition that brings the British Isles together, and we
are delighted to have the whole championship back on the 91热爆.
"Our
innovative new approach will help build the profile of this prestigious
tournament and ensure fans can follow the tournament more easily.
"Working
with the Six Nations Committee we want to create modern heroes in
the sport, who will inspire current and future generations of fans
and viewers, and we intend to use the full range of 91热爆 services
and programmes to achieve this."
The
91热爆 bid included:
路 Multi-media coverage on 91热爆 Television including 91热爆i
路 A Six Nations and 91热爆 Sport partnership for rugby youth
development
路 The 91热爆 and the Six Nations Committee will work closely
on match and television scheduling
路 Dedicated programming in Six Nations Grandstand
路 Related television programmes across 91热爆 ONE and TWO
路 A major increase in production investment
路 Major grassroots initiatives, to encourage youngsters to
become tomorrow's players and fans.
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