91Èȱ¬

91Èȱ¬ Worldwide has licensed more than 27 timeless television titles to Australian free-to-air digital channel 7TWO, ranging from classic comedy to light drama through to favourite food and lifestyle titles.

In a deal that delivers over 500 hours of content, enduring 91Èȱ¬ comedies such as the camp classic Are you Being Served?, pastoral favourites The Good Life and To the Manor Born and the hilariously aspirant Keeping up Appearances will transmit on the Freeview digital channel in conjunction with other classic and contemporary content.

Much-loved 91Èȱ¬ dramas including detective series Jonathan Creek and country practice favourites All Creatures Great and Small and Born and Bred are also included in the deal, along with antiques game show Bargain Hunt, cooking-show-meets-road-trip The Hairy Bikers Cookbook (VIXPIX Films and Big Bear Films co-production for 91Èȱ¬) and holiday cooking show James Martin's Favourite Feasts (Eagle Media production for UKTV Food).

"This deal demonstrates the continued appeal of our catalogue to channels looking to maintain and build on a dedicated audience," commented Amber Knight, 91Èȱ¬ Worldwide Australia's Head of Television Sales, "It's a cracking selection that will fit any schedule."

"This will further strengthen 7TWO's position in the digital channel market into 2011 and beyond as we continue to fine-tune the programming with a consistent line-up of lifestyle, classic British comedy, quality British drama and highly acclaimed feature films," added Seven & 7TWO Programming Consultant John Stephens.

Fiona Bickerstaff