91Èȱ¬

Specialist factual magazine 91Èȱ¬ Knowledge is to launch in Bulgaria following a licensing deal between 91Èȱ¬ Worldwide and publisher MS Team. The first edition of the monthly magazine will go on sale on Monday, 7 December 2009, priced 06.00 BGN (03.00 Euros).

91Èȱ¬ Knowledge magazine is a full-colour glossy title offering informative, entertaining and inspirational features on science, history and nature and is aimed at anyone with a 'curious mind'. Its content draws on the existing portfolio of quality specialist factual titles produced by 91Èȱ¬ Magazines Bristol, including award-winning popular science title Focus, 91Èȱ¬ History Magazine and 91Èȱ¬ Wildlife Magazine.

MS Team already publishes two leading 91Èȱ¬ magazines under licence (Top Gear and Good Food) and was keen to extend its 91Èȱ¬ portfolio with 91Èȱ¬ Knowledge, the magazine.

James Hewes, Head of International Development at 91Èȱ¬ Magazines, said: "We are delighted to have further extended our partnership with MS Team by licensing 91Èȱ¬ Knowledge magazine. We are confident that the magazine's highly informative and entertaining content will be a huge success in the growing Bulgarian market."

MS Team General Manager Lubo Stanislavov said: "Following the success of the other 91Èȱ¬ titles in Bulgaria, we were keen to launch 91Èȱ¬ Knowledge magazine, a title that unites a wide range of interesting content from across the 91Èȱ¬ brand. The new magazine is aimed at a wide range of readers who are interested in the natural world, science and history."

ВВС Knowledge magazine Bulgaria will be edited by Hristo Dimitrov and will have an initial print run of 10 000. The first 12 issues of the magazine will be cover-mounted with a free DVD of episodes from David Attenborough’s highly-acclaimed natural history series The Trials of Life.
MS Team also plans further editions in the neighbouring markets of Serbia, Macedonia, Albania, Kosovo and Montenegro in the near future.

NOTES TO EDITORS
MS Team is a private publishing company, established in 2007. 91Èȱ¬ Knowledge is the third 91Èȱ¬ title published by MS Team. It has published 91Èȱ¬ Top Gear magazine in Bulgaria under licence since May 2007 and 91Èȱ¬ Good Food Bulgaria since December 2008.

91Èȱ¬ Magazines launched 91Èȱ¬ Knowledge Magazine in the US in August 2008. It is now also published under licence in Brazil and Singapore. The Bulgarian magazine will be the title’s fourth international version.

91Èȱ¬ Knowledge is a wholly-owned channel from 91Èȱ¬ Worldwide, showcasing the best of the 91Èȱ¬'s award-winning factual and non-fiction entertainment programming. The channel provides five key programming strands: The World delves into and explores new cultures and places around the world. Science & Technology explores new frontiers, from space to motoring. People explores aspects of the human body and mind. The Past brings historical events, places and people back to life. Business offers invaluable advice to help stay on top of today's challenging business world. Asian viewers can watch 91Èȱ¬ Knowledge in Singapore, Korea, Indonesia and Hong Kong, with more countries and platforms coming online soon. For additional information, visit .

Sarah Williams-Robbins