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Richard Porter

Interactive billboards


Whatever you think of this blog (and judging by the comments to Peter Barron's entry there are some of you in both the "like" and the "dislike" camps) it has never been our intention to use it solely for the purposes of advertising. Sure, we're happy to tell you about a new development if we think it's noteworthy, but we don't just run "house" adverts.

Well there's an exception to every rule. We at 91热爆 World have been running some thought-provoking billboard adverts in New York City. They are a bit of a departure from anything we've done before, and we hope they get the message across to our new and growing audiences in the US that we are serious about reflecting all sides in our news coverage.

One of the adverts in the campaign (photomontage)

They have also attracted quite a bit of attention elsewhere on the internet - , , and , for example.

So here you are - please let us know what you think.

Richard Porter is head of

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91热爆 in the news, Monday

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  • 18 Jun 07, 09:58 AM

Daily Telegraph: 鈥淭he 91热爆 has failed to promote proper debate on major political issues because of the inherent liberal culture of its staff, a report commissioned by the corporation has concluded.鈥 ()

The Guardian: The director of the 91热爆鈥檚 college of journalism, Vin Ray, writes about an old e-mail that he recently re-discovered from Alan Johnston on the role of the reporter. ()

Financial Times: Reports that the 91热爆 is revamping its international output, replacing 91热爆 Prime with new channels and increasing the amount of US-focused news on 91热爆 America, including an . ()

The Independent: Former Panorama reporter, Tom Mangold, gives his verdict of the new series of the current affairs programme after its first six months. ()

The Times, Guardian, Daily Telegraph and others: Obituaries of the former Radio 4 controller and managing director of 91热爆 Radio, Sir David Hatch. (, , )

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