Every so often I check back to the blog I wrote at the end of last year to see how we're doing collectively in terms of the landmarks we expected to pass in 2010. Pretty good so far, I'd say: we've had the Olympic ceremonies announcement and the , and we learned a lot from the Winter Olympics in Vancouver.
But I also identified a key moment as being the World Cup - and here, leaving aside a daft remark about how great it would be if England got past the quarter-finals, is what I said last December:
"For the 91Èȱ¬ there'll be much to learn about our audiences' use of media. We know that video streaming on the internet is getting more and more popular - but quite how much we'll only find out when England are in action at a time when people are in the office or on the move. Similarly with mobile. How we follow the biggest sporting moments in a digital world is shaping the services we offer in 2012."
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These are jobs that define 'hot seat'. Their occupants take charge of one of the highest profile global events, with a live audience of round about one billion. And today we've found out who will be creating the Opening Ceremony of the London Olympics - just over two years from now.
The organisers at LOCOG conceive the ceremonies as a group of four: Olympics Opening and Closing, and Paralympics Opening and Closing. So their executive producers will take an overview of those huge moments between July 27th and September 9th, and the best-known name among them is who directed "Billy Elliot".
But there's other striking experience too: for instance, is the British man who directed this year's Oscars ceremony for TV and seems to have come a long way from an accountancy course at Stirling University.
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I'm in Cambridge today for the Technology Ventures Conference - which you can read more about . Given the title of the event, you won't be surprised to know that my speech is mainly about technology - though what I've tried to do is pull together all our activity across the year 2012 to update it from where we were at the time of last year's in Amsterdam.
It's long for a blog, but I'm publishing it here in full so we can share the big picture - and I'll then post briefer notes on developments as they happen in the coming months.
I'm going to start today with some statements of the obvious. There will be nothing in the first few minutes that particularly surprises you as a declaration - and, I hope, equally little to disagree with. But by putting a few facts together, I want to give an idea of the scale of challenge posed by to our capital city, to this country and to the wider world.
That emphatically includes anyone anywhere with an interest in technology. And then I'm going to talk about what the 91Èȱ¬ is doing to respond to some of this challenge, and how we want to work in partnership to achieve success. But the 91Èȱ¬'s aim is straightforward - to bring the whole nation together in 2012 in a way that combines the best of British values with all the opportunities of digital.
The first statement of the obvious is that 2012 is going to be a year like no other in the United Kingdom. It's not just about sport. It's also about the first Diamond Jubilee since 1897, which will be a truly extraordinary event culminating in a - now less than two years away.
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