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The catapulting of the North East into the centre of this general election was just one element of a frenzied and often surreal weekend of campaigning.
So firstly, what are we to make of David Cameron naming the region as one of the areas where the size of the public sector was "unsustainable"?
It was certainly a remark that was seized upon by his political opponents.
Within an hour of making the comments during , .
In it North East Minister Nick Brown weighed in: "The public sector is crucial to bringing new private sector jobs to the region.
"David Cameron's public spending cuts would set this back and crush all of our chances of securing a decent economic recovery. He didn't seem to care very much. What he is planning to do is very wrong."
The regional newspapers on Saturday also made unpleasant reading for the Tory hopes of winning seats here.
So there were always likely to be some tough questions to answer when the for his first visit to the region during the campaign.
And he was on the attack.
His opponents and the newspapers had "wilfully misinterpreted" his comments.
He said he was talking about getting the private sector to grow rather than savaging the public sector, and that the real damage to jobs would be done by Labour's National Insurance rise.
So who's right?
David Cameron certainly didn't mention cutting back the public sector in the North East in Friday's interview. He did mention the need to get the private sector to grow.
But the context of the discussion was about shrinking the size of the state.
And although the growth in the private sector is desirable, the public sector would have to stay as it is or more likely shrink in order for that "unsustainable" imbalance to shift.
I also suspect Conservative candidates weren't thanking their leader for Friday's namecheck of the North East.
It does though highlight a philosophical difference between Labour and the Conservatives.
Labour believe public sector investment can help to create and sustain private sector jobs, the Conservatives believe its more important for businesses to work in a a tax and enterprise regime they can thrive and create jobs in.
The reality though is that many voters I've spoken to believe all parties will have to cut public sector jobs after the election to balance the books - Labour included.
How that might affect the North East, we don't know.
We are more dependent on the public sector than other parts of the country so inevitably more vulnerable.
But a large slice of our public sector workers are based at the Government site in Longbenton.
Many of those workers are not in so-called "back office" jobs but are dealing directly with people's taxes and benefits. They may not be in the front line of cutbacks.
The region could even benefit if more jobs are moved out of London to save money.
But all of this is uncertain because we simply don't have enough detail about what the parties will do after May 6.
Elsewhere, I thought Labour's campaigning was beginning to show signs of desperation and confusion.
Labour do need to see some upward lift in their poll rating soon, but I'm not sure Elvis is the answer.
And David Cameron certainly believes Labour is in deep trouble here.
In his press conference today .
Hence they now see and as likely victories.
But they are also targeting seats that were completely off the radar at the start of the campaign.
(Labour majority 16,000) has been mentioned.
Yet .
This is though a remarkably unpredictable campaign.
- and it's anyone's guess who might suffer most from that.
All bets are off at the moment.