02ÌýWord of Mouth If you don't live in London or any other big city you can still make a name for yourself in your home town.
"The best way to compile a mailing list is by getting your staff to go around chatting to people in the club asking for their name, number, address, e-mail address etc."
Steve Gordon
Twice as Nice
The small population can work to your advantage because there are fewer people to reach before you start making a big impression.
Remember, A&R will check to see who's big in different towns, not just in London .
PAs are the one time that all your supporters are gathered in the same place at the same time.
This is a good time to get a reliable member of your team to collect contact details for your mailing list.
Try doing this just after you've done a successful PA - you'll get fewer false names from the jokers and more information from the legitimate fans.
Also your audience may have relaxed from having a few drinks.
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